Operations | Project Management | Strategic Planning | Market Assessment |
Process Re-Engineering | Business Plans | Business Development | Business Models | Client Relationships | Change Management | Market Research | C-Level Relations | Business Analysis | Strategy | Product Marketing | Voice of the Customer | Channel Development | Global Marketing Plans
Clean Tech Open
WPI Tech Advisors Network
Northeastern U. VMN, HSE and NSF iCorp
Harvard Business School New Venture Competition
Barbara Finer, our CEO, has successfully launched dozens of companies and products to market, energizing and aligning teams.
With an extensive background in business-to-business, technology-based companies, Barbara grows revenue and market share by leading the Strategic Planning, Product Marketing, and Go-to-Market efforts, helping companies to connect the dots and accelerate market success.
In addition to founding QuiVivity, Barbara has held senior-level positions at 3Com, MathSoft, WebPresence and Synoptics. She helped found several companies including TechSandBox, Teleradx and CxO Management Group. And she brings companies into the US market, such as Synoptics and TeleRadx.
Ms. Finer has been active on several not-for-profit and for-profit Boards.
She has a technical background and degree (BS, Northeastern University) and an advanced degree in management of innovation and technology (MSA,
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We help innovative companies grow. Period.
Our work includes sitting down with the leadership team to understand business challenges. Sometimes, it just takes a fresh perspective.
Business Strategy and Market Penetration Strategy assessment
Refinement of business model and product-market fit.
Development of go-to-market strategy, value proposition and sales funnel.
Full-stack, 360 degree marketing, channel and business development!